automotive advertising Tag

Will ‘Amazon Vehicles’ Change The Way We Shop For Cars?

Let's start with a couple of elephants in the showroom. Elephant #1: Embracing change is often very difficult. This is especially true when you're talking about changing something that has stood the test of time for generations. It is an often overlooked fact that most of...

Autotrader.com – The Ultimate Automotive Marketplace? Part 2

There are several ways to spend money with Autotrader.com to generate more impressions using the search engine and ultimately more sales for your dealership.  These products are called Alpha, Spotlights, and Skyscrapers. Let’s take a moment to discuss how Alpha works and where it can be...